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Writer Growth Lead

Full-Time
at
Company Location:
,
Job Location:
Remote
Level:
Mid-Level
Pay:
$
(
)
Category:
Marketing
Posted on:
December 24, 2020
Might be expired

Job Description

The ideal candidate will be energized to dig into the details as an initial player-coach – and will be excited to scale the team over time.

You’ll be the founding leader of Quora’s Writer Growth Team. While you’ll be expected to consistently meet and exceed writer program goals and educate content creators at scale, you’ll also lay a solid foundation as you grow this new team. The ideal candidate will be energized to dig into the details as an initial player-coach – and will be excited to scale the team over time.

Responsibilities

  • Launch, lead, and build our writer growth team as an initial player-coach
  • Create scaled sales and marketing programs to obtain, grow, and retain Quora Spaces writers.
  • Define and measure program KPI’s within appropriate A/B testing frameworks – consistently iterating, scaling, or cancelling programs based on data driven insights
  • Become a product expert and engage with a high volume of writers at activation, growth, and retention writer life-cycle points via phone, zoom, and email touchpoints
  • Be the voice of the writer for Quora’s internal teams, and ensure writer feedback influences roadmap decisions via cross-functional feedback loops with product, data, and design teams.
  • Develop go to market strategy, marketing materials, and launch plans for new products/announcements

Minimum Qualifications

  • Ability to be available for meetings and impromptu communication during Quora’s “coordination hours” (Mon-Fri: 9am-3pm Pacific Time). Learn why here
  • 5+ years experience in SMB marketing, sales/sales operations, or business operations at a high growth tech company or consulting firm
  • 3+ years in an operational and analytical leadership role
  • 3+ years growing and managing teams
  • Previous experience growing sales, marketing, or operations teams from scratch in fast moving environments
  • Motivated self-starter who thrives in unstructured environments
  • Strong cross functional experience with product, marketing, sales, and support

Preferred Qualifications

  • 3+ years experience at top tier online publisher
  • Prior experience defining, launching, and maintaining sales/marketing KPI’s
  • Strong operational knowledge of salesforce, outreach.io, SQL, and tableau.
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