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Direct Response Copywriter

Company Location:
Job Location:
Remote (US/Canada)
Posted on:
October 6, 2021
Might be expired
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Job Description

Your main role will consist of coming with up with new marketing angles, and writing copy for Facebook ads, google ads, landing pages, emails, VSL's & sales pages.

This is not an opportunity for the faint of heart. We are a fun, witty, and sometimes sarcastic bunch who knows how to put our game face on and get results. Only apply if you feel like you are ready to unlock LOADS of opportunities for yourself.

UPGRADE Digital is a result-oriented digital that helps businesses from different industries to scale.

Our team members are results-driven folks who like to move fast, get the job done, and have fun doing it. If you love to roll up your sleeves, take on exciting new challenges every day, and drive massive growth, we want to hear from you!

We offer full-time remote work and also relocation to UAE, Dubai – where the main office is based.

About the Role

If you are able to combine fresh and creative ideas, deliver razor-sharp persuasion writing, and overall drive massive revenue.

Know-how to sell products through stories, attractive headlines, and a body that captures the attention of the target audience by speaking their language- we’d like to work with you!

Your main role will consist of coming with up with new marketing angles, and writing copy for Facebook ads, google ads, landing pages, emails, VSL's & sales pages.    

About You

  • You have at least 3 years of direct-response, conversion-oriented copywriting in a fast-paced environment.
  • You understand that great copy comes from blending data and research and creative thinking
  • You love writing
  • You are skilled at giving and taking constructive feedback.
  • You're comfortable leading and collaborating with others to define goals, strategies, and key messages and defending your position using data and audience insights
  • You have a growth mindset, and you're "in it to win it"
  • You can distill complex products and services and crystalize them into the simple, compelling, easy-to-understand copy.

What You Will Be Doing

  • Adding your input to help grow businesses & startup from various industries
  • Own all performance copy, including direct response landing pages, paid social media (Facebook and Instagram), YouTube, paid search, emails, and display campaigns
  • Work with performance analytics to drive conversions improvements

What Does It Take

  • Understand how copy impacts the user journey, conversion and campaign performance metrics and be able to optimize as a result
  • Proven ability to understand target audiences and craft copy tailored accordingly
  • Familiarity with paid media channels and ad types
  • Experience writing for B2B & B2C audiences
  • Bachelor's degree preferred, major in Journalism, English, Creative Writing, Screenwriting, Marketing, or Communication
  • Ability to handle multiple projects simultaneously
  • Eagerness to learn obsessively about consumer psychology & high-performing copywriting techniques

How Your Perfomance Will Be Measured

  • Maintains an excellent conversion rate on front end sales pages.
  • Achieves high open rates and click rates for marketing emails.
  • Deadlines are set realistically and met or exceeded.
  • Quality of work is consistent and contains no errors.

We Love & Value Our Team. Enjoy

  • Competitive salary & bonus opportunities
  • Flexible, remote work arrangements available for most positions
  • UNLIMITED room for growth and results-based pay increases - at Upgrade there’s no real ceiling to where you can go, what you can do, and what you can earn. As we grow, so too do the opportunities
  • Highly interactive, challenging work with a talented, diverse, passionate team
  • Ongoing learning and development opportunities
  • Casual, "no dress code" atmosphere
  • Free snacks and drinks
  • Regular happy hours and other fun stuff

Seems like a good introduction, right? Now it's your turn to HIT THAT DAMN BUTTON! :)

Ready to Apply?

To apply, you'll need to submit your 3 promos / copy work you're most proud of and CV to us, along with a cover letter explaining why you're a shoe-in for this role.

Important: Please include your copy work link in your application! Any applicants without any copy examples you have written should not expect a reply.

Don’t forget to mention in your application:
“I found this great opportunity at Content Writing Jobs.”
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